It’s the second time already, and it still moves me. I was so overwhelmed with gratefulness and happiness looking at my screen, seeing the 72 applications from 26 countries, and the enthusiasm you all shared. We have applicants that have a vast amount of experience, and are winners of mapping contests that the Academy aims at offering an alternative for. That’s just a-m-a-z-i-n-g. It’s fucking exhausting, but I kinda want to have a Masterclass every month. Every week. As often as we can. The overwhelming reaction from the scene and the community is proof that this is what we have to do, this is something that you all missed and are happy to have. We are happy to provide you with this opportunity, and we are going to push this as far as we can.
I had doubts about the number of applications when we launched the program and only had about 10 days before the deadline – due to many other projects we could only fit it to our timeline that way. Artist calls usually appear months before the deadline to allow enough time for spreading the word, and even like that, I often see deadlines extended due to the lack of applicants. We just didn’t have the chance to do it that way – when the idea came it was already late and we just didn’t want to miss the chance to start this exceptional program.
Ever since it first exploded into the consciousness of artists and advertisers in the 1990s, projection mapping has become an independent art form with artists of different styles and the most exciting pieces that have ever been created. At the same time, technology is now accessible to basically anyone, and there are loads of low quality projections without real artistic value, focusing on entertainment as interesting visual attractions.
Greece has a special place in my heart since I spent some years there in my early twenties, learned the language and still have many friends around. After finishing a light installation at Patchlab Festival in Krakow last October, Viktor was invited to bring that piece to Athens Digital Arts Festival. Unfortunately, we were busy with other projects, and couldn’t manage to spend enough time in Athens to deliver and build up the installation, but we just didn’t want to miss the entire festival. We decided to go and enjoy the festival, get inspired by amazing digital art pieces and performances.
“Absolutely mind blowing!” ” I can’t breath this is amazing.” “Just.. WOW… what an amazing visual performance!” These are some of the comments on our artworks lately. 3d projection mapping became one of the most spectacular forms of audio visual art. It’s a unique experience for any audience and it’s becoming a popular highlight of world class events. “It’s brilliant! I have a client who’d love a projection mapping like that. What’s the price?”
How can a projection mapping artwork look as good as the animation looking on screen? As a beginner in video mapping you’ll ask this question often and might go a long way to get to the answer. You can create the best 3d animation ever and it might not look like the way you had on your screen at all. The other day you go and give it a try on a different surface with a different projector and with an animation content that is just really simple and it works much better.
What an amazing start of 2017
We’re just amazed reading a blog post from Paul Roberts on Creative Bloq about the 14 best mapping demos that will blow your mind! Guess who’s first? Hell yeah it’s our Interconnection piece created for iMapp! It just feels amazing to be selected among such great video mapping artists. So many great artworks in locations like the Sidney Opera House or the Sagrada Familia. Another important part is what the author thinks about projection mapping. After so many years I can still rarely see people getting the point of that form of art so well.
“Often site-specific, the best work enhances rather than effaces the architecture it’s projected onto. The sheer scale can be breathtaking and the illusion of everyday and static objects around us becoming animate and playfully reworked can be incredibly exciting. Just look at the expressions on the audience’s faces during a projection and you see an almost childlike glee.”
We couldn’t have said it better.
We’re honored that our 3d projection mapping artwork Interconnection was featured on CNN Indonesia! Even not understanding a word of it we’re extremely proud to see the video! If any of you reading this speaks the language just feel free to give us a brief translation in a comment we’re really curious about what do they say..:D