I had doubts about the number of applications when we launched the program and only had about 10 days before the deadline – due to many other projects we could only fit it to our timeline that way. Artist calls usually appear months before the deadline to allow enough time for spreading the word, and even like that, I often see deadlines extended due to the lack of applicants. We just didn’t have the chance to do it that way – when the idea came it was already late and we just didn’t want to miss the chance to start this exceptional program.
“Education should be free – work should be paid for”
There is a growing number of mapping contests all around the world with different structures and money prize pools. What is common in almost all of them is that they only pay artists for their work in case they win the contest. There’s no professional help or specific education for projection mapping that is for experienced animators entering the contests who have no or limited knowledge and experience in projection mapping, especially outdoors and in large scale.
Ever since it first exploded into the consciousness of artists and advertisers in the 1990s, projection mapping has become an independent art form with artists of different styles and the most exciting pieces that have ever been created. At the same time, technology is now accessible to basically anyone, and there are loads of low quality projections without real artistic value, focusing on entertainment as interesting visual attractions.